Victoria’s Secret wants you to love your body

LoveYourBody.irony

So that's what those ads are about. They actually want me to love my body, not feel totally crappy about it so that I will rush out to buy an undergarment intended to make it look more appealing to other people.   File under … [Read more...]

Sports Illustrated’s Barbie cover and media blitz: Selling sexual objectification to little girls?

Barbie - SI

So let's look at the big picture. A corporation that controls a huge amount of media - Time Warner -  will place a doll on the front cover of the Swimsuit Edition of Sports Illustrated - a sports magazine issue that showcases women's bodies not as … [Read more...]

#BraveGirlsWant take back media campaign kicks off Friday

BGA flashmob dance

If you are anywhere in or near New York City tomorrow, Friday, Oct. 11 – the second International Day of the Girl Child – get yourself and your daughters down to Times Square for the kick off of the Brave Girls Alliance campaign. They are … [Read more...]

Vote today in the bad toy contest

cell phone monkey

It’s the TOADY. I do enjoy this annual contest, to select the worst toy of the year, as a counterpoint to the Toy of the Year award – the TOTY – which is sponsored by the toy industry. Sometimes the choices in both contests are strikingly … [Read more...]

The ongoing great digital experiment on the brain development of children

Going to school

Recently, two organizations surveyed teachers to learn their opinions of how digital technologies and media are effecting students, both academically and socially. The results were fascinating and if you have the time, take a look at the reports, … [Read more...]

"See something? Say something." Advertising version

"See something? Say something." Advertising version

"Don't you wish your girlfriend was hot like me?" I had decided to get lunch at a new restaurant in town. I believe in supporting local business. Then I saw this cute little marketing card on the counter. And it made me feel not so good about … [Read more...]

Fashion photo retoucher says "No more"

Fashion photo retoucher says "No more"

Speaking of Brave… This Los Angeles man, Roy A. Cui, a digital photo retoucher, is giving up a large part of his livelihood – retouching photographs in the fashion and beauty industry – because of the harm that unrealistic images in the media do to … [Read more...]

Around the web raising awareness of harmful messages to children

Around the web raising awareness of harmful messages to children

 For today, media messages to children that parents should be aware of:Shaping Youth: Boys, Body Image and Sexualization: An Equal Opportunity Destroyer Shaping Youth photoChristian Science Monitor: Disney bans junk-food ads, but seeks to … [Read more...]

Slather on some Positive Marketing this summer

Slather on some Positive Marketing this summer

Today I am introducing a new series highlighting individuals who are creating media or marketing products with positive messages for children and youth, and individuals using their creativity to promote media literacy among the young.Since we are … [Read more...]

A reading list from the @mktgchildhood Twitter timeline

Example of marketing in schools

Time again for a roundup of interesting reading I have found and posted on Twitter with a focus on the topic of selling our kids to the highest bidder.(Do you follow me on Twitter? If you are interested in the topics we talk about here, then please … [Read more...]

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