Update: How cute! Old Navy marketing starts girls on sexualization path as toddlers

Old Navy fashion

Michelle Cove, who is the founder of MediaGirls, a media literacy program in Brookline, Massachusetts, sent along this photo and comment, as a follow up to my previous post about Old Navy advertising. "Sexualizing girls early isn’t always about … [Read more...]

Sexualization of girls via Old Navy, Boston Globe

Old Navy back to school ad2

I'm wondering how exactly Old Navy could have made the decision that this is an appropriate advertisement for its clothing for little girls. Remind you of anyone?     This child is about 10 years old, and recreating a pose from … [Read more...]

The unprecedented parenting challenges of our day

Getty Image

Never before have parents had to "deliberately and consciously counter many of the dominant messages of their own culture." (A synopsis of a Must Read article for all parents of small children) One day, Gloria DeGaetano found herself with two … [Read more...]

Sports Illustrated’s Barbie cover and media blitz: Selling sexual objectification to little girls?

Barbie - SI

So let's look at the big picture. A corporation that controls a huge amount of media - Time Warner -  will place a doll on the front cover of the Swimsuit Edition of Sports Illustrated - a sports magazine issue that showcases women's bodies not as … [Read more...]

Inspiring toy ad for girls, just in time for holiday shopping season

The three girls in the ad, bored silly by pretty pink princess TV advertising, take action.

A few things about this ad: (see update, No. 4 item, below) 1. It's inspiring. Marketing does have an effect on all of us, but especially children. There are  many girls who are going to see this ad and be inspired to make cool stuff. Older girls … [Read more...]

Looking for better options this Halloween?

A Mighty Girl costume choice

This dad went shopping with his two daughters for a Halloween costume. At the super store they found a "boys career" section with doctor, fireman and astronaut costumes. What was in the girls "career" section? Trick question. No such section. But … [Read more...]

#BraveGirlsWant take back media campaign kicks off Friday

BGA flashmob dance

If you are anywhere in or near New York City tomorrow, Friday, Oct. 11 – the second International Day of the Girl Child – get yourself and your daughters down to Times Square for the kick off of the Brave Girls Alliance campaign. They are … [Read more...]

Baby apps, teen films, Stride Rite, Marissa Mayer, female-centric media or lack thereof, media research, Miley and Robin

Marissa Meyer, Yahoo CEO, poses for Vogue

This week, a mish-mash of media readings.  First of all, I'm grateful to my friend Melissa Wardy of PigtailPals for putting together this discussion for parents about the Miley Cyrus performance on MTV's music video awards show this weekend. What … [Read more...]

Just a toy? No.

How many times have I read an article criticizing stereotyped toys and toy marketing followed by a bunch of comments to the effect that "Relax, it's just a toy." What these misguided commenters fail to understand is the importance of play to … [Read more...]

Online roundup: Disney critique, food marketing, modeling bad taste, women (not) on big screen, stereotypes hurt boys

In Snow White the message is: "It is important to be beautiful on the outside in order to be rescued.”

Every week I read compelling stories online that I usually find via Twitter and then share via Twitter. To make sure my precious blog readers don't miss these great pieces, I'm going to try to post excerpts from the best more frequently. Modern … [Read more...]

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