Why we need more thoughtful examination of our media environment

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Two things in the news that parents need to be aware of: unsafe apps your child may be using, and ways media may be using your child. Companies are collecting information about your child for profit As schools hand out laptops and tablets and … [Read more...]

Brazil bans advertising to children

marketing in school

Banned because it's abusive. Amazing to see a country respect children's needs over corporate profits. When will the U.S. do the same? Here is a summary based on a Consumers International article: The National Council for the Rights of Children … [Read more...]

Sports Illustrated’s Barbie cover and media blitz: Selling sexual objectification to little girls?

Barbie - SI

So let's look at the big picture. A corporation that controls a huge amount of media - Time Warner -  will place a doll on the front cover of the Swimsuit Edition of Sports Illustrated - a sports magazine issue that showcases women's bodies not as … [Read more...]

Inspiring toy ad for girls, just in time for holiday shopping season

The three girls in the ad, bored silly by pretty pink princess TV advertising, take action.

A few things about this ad: (see update, No. 4 item, below) 1. It's inspiring. Marketing does have an effect on all of us, but especially children. There are  many girls who are going to see this ad and be inspired to make cool stuff. Older girls … [Read more...]

How junk food marketers use science and deep pockets to exploit children

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What are parents up against? Highly sophisticated marketers who spend billions and hire top experts to figure out how to exploit your children's natural biology and psychology to get them to crave junk food. That's according to a short Food … [Read more...]

Parents see their children hurt by stereotyped toy marketing, demand that retailers stop

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Some parents across the pond decided they have had enough of the gender-stereotyped toy marketing that is being pushed on their kids by retailers. They got organized, and less than a year ago, Let Toys Be Toys burst onto the scene. They have had … [Read more...]

Baby apps, teen films, Stride Rite, Marissa Mayer, female-centric media or lack thereof, media research, Miley and Robin

Marissa Meyer, Yahoo CEO, poses for Vogue

This week, a mish-mash of media readings.  First of all, I'm grateful to my friend Melissa Wardy of PigtailPals for putting together this discussion for parents about the Miley Cyrus performance on MTV's music video awards show this weekend. What … [Read more...]

Just a toy? No.

How many times have I read an article criticizing stereotyped toys and toy marketing followed by a bunch of comments to the effect that "Relax, it's just a toy." What these misguided commenters fail to understand is the importance of play to … [Read more...]

Online roundup: Disney critique, food marketing, modeling bad taste, women (not) on big screen, stereotypes hurt boys

In Snow White the message is: "It is important to be beautiful on the outside in order to be rescued.”

Every week I read compelling stories online that I usually find via Twitter and then share via Twitter. To make sure my precious blog readers don't miss these great pieces, I'm going to try to post excerpts from the best more frequently. Modern … [Read more...]

More social action news: Collaborating for positive messages for girls

Merida

The sexy Merida transformation sparked outrage, and now it has sparked something positive. Activists in the fight against sexualization of girls have formed the Brave Girls Alliance to work for healthy media images and messages for girls. The … [Read more...]

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