Clydesdales at the Superbowl: Does Budweiser market its beer directly to kids?

budweiser ad2

Did you see the Budweiser ad during the SuperBowl that featured a heartwarming story about a horse who remembered the many who helped to raise and train it? It was a touching story. See if you can recognize the persuasive technique, via the Media … [Read more...]

A reading list from the Twitterverse

facebook

Some of the best items I've found around the internet this week. From CNN, Why I'm quitting Facebook: "Today, I am surrendering my Facebook account, because my participation on the site is simply too inconsistent with the values I espouse in my … [Read more...]

Zero tolerance: Punishing children for being children

The movie Avengers was marketed heavily to young children.

Just after the 9/11 attack, a friend of mine watched a lot of television coverage. Then she noticed her 3-year-old child building Lego towers and flying little airplanes into them. Kids process their world through play. Also, they mimic what they … [Read more...]

One Billion Rising to demand an end to violence against women

OneBillionRising

(Warning: The pictures in this post are disturbing, and I would say that they should not be viewed by children, except that, the problem is children are seeing this kind of thing. You should know.) This international event is happening tomorrow. … [Read more...]

Save the world with video games?

JaneMcGonigal

Ever since PD started learning to program, he's been planning his video game company. This weekend, I told PD I wanted to watch a talk about video games with him, but he was reluctant, saying "It's just going to say video games are terrible." And I … [Read more...]

M-rated video games cross-promoted with children’s building toys

megabloks1

If Halo is rated M for mature game players only, then why the cross-promotion with Megabloks, intended for ages "8 and up"? Please watch this promotional video (or see screenshots below). Please note that the video includes the Xbox logo. How … [Read more...]

Around the web looking at marketing, news, movies, screen-time

cnn screenshot

The failure of media on climate change coverage. #medialiteracy Children and teens who spend time watching television, playing video games or using the computer right before bedtime are likely to take longer to fall asleep than those who watch … [Read more...]

On the impossibility of protecting children from media violence

I'm glad the kids prefer lacrosse to the major sports teams.

When the kids were younger and watched football and baseball on television, there was a time when they were watching a game and a promo for one of the networks’ other shows came on during the commercial break. My two little boys witnessed, during … [Read more...]

Should movies with smoking be rated R?

Still from the movie Rango, after he apparently swallows a cigar and breathes fire.

This is the second of a two-part series on smoking, media and youth. Part I here. So, the good news is, teen smoking is down. A government report  in November 2012 found that cigarette smoking among teenagers had declined significantly between … [Read more...]

Future Zone: media, corporations, government, privacy

Mad Magazine spy-vs-spy

For the new year, a few from the future shock files that are good for parents and everyone to be aware of. Will your device spy on you while you watch TV? All I can say is, if you’re not freaked out yet, you’re not paying … [Read more...]

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