Marketing, Media and Childhood
Investigations at the intersection of marketing, media and childhood
The exciting thing about Ameba TV is that it gives you access to children’s shows created by studios large and small all over the world, and all commercial-free. Meanwhile, those producers gain access to an audience and to revenue. And that can only … [Read more...]
This video is an hour long, but once you hit play, you'll be hooked.Alex Bogusky, the interviewer, is a former top gun advertiser who recently decided that advertising to children is wrong. In an essay on his blog, he called on all advertisers … [Read more...]
I had the opportunity to spend some time with my little 3- and 6-year-old nephews this week. They came all the way across the country from the place where it's always warm and sunny. I took them into the Shaw's supermarket for about three items. That … [Read more...]
When the boys got back from camp a few weeks ago, they had a craving for some goodies after a summer of wholesome cooking over an open fire. This is what we bought: This is not, trust me, what we usually put in the shopping cart. But even on this … [Read more...]
How are genetically modified Salmon related to anti-incumbent fever? And how do they both relate to the topic at hand – marketing, media and childhood? Two items in the news today got me thinking. The Washington Post reports that the first … [Read more...]
At the lake house we rented for a family vacation, there was a fishing pole. Here is my niece trying to catch a fish in the lake. The purple fishing pole reel has a Hannah Montana logo on it. I was amazed. Branded play is everywhere.It shouldn’t have … [Read more...]
Over the last few weeks, I’ve been reading through many publications and blogs, and I’ve compiled here several important, interesting or elucidating links to help you sort through the marketing and media wilderness. FCC vs. Fox A measured look at the … [Read more...]
Recently, I asked for your stories on guiding children through the barrage of marketing messages. I received this wonderful tale from Kimber of Los Angeles, to whom I will send a copy of the book Made You Look, by Shari Graydon.“The thing I did … [Read more...]
There are two interesting developments regarding potentially deceptive beverage marketing practices. VitaminwaterA federal judge has decided that a lawsuit over the health claims made about Vitaminwater could go forward. The Center for Science in the … [Read more...]
Offbeat Mama asks if we can change "princess culture."Media Macaroni has an opinion about girls not on film, Pixar and Despicable Me.The American Psychological Association talks about raising healthy kids in a sexualized media … [Read more...]
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