Marketing, Media and Childhood
Investigations at the intersection of marketing, media and childhood
Help Laurel today! Go to the the Kickstarter: Wonder Crew: More than Just a Toy - Expanding Boys' Play! Just a few more days to make this positive product for boys a reality. I'm thrilled to present this guest blog post by another parent … [Read more...]
Only if you are concerned about women's stalled progress in STEM fields, and how that potentially effects their own futures in terms of income and fulfilling careers, as well as the innovative and competitive strength of the overall U.S. economy. No … [Read more...]
Two things in the news that parents need to be aware of: unsafe apps your child may be using, and ways media may be using your child. Companies are collecting information about your child for profit As schools hand out laptops and tablets and … [Read more...]
Banned because it's abusive. Amazing to see a country respect children's needs over corporate profits. When will the U.S. do the same? Here is a summary based on a Consumers International article: The National Council for the Rights of Children … [Read more...]
So let's look at the big picture. A corporation that controls a huge amount of media - Time Warner - will place a doll on the front cover of the Swimsuit Edition of Sports Illustrated - a sports magazine issue that showcases women's bodies not as … [Read more...]
A few things about this ad: (see update, No. 4 item, below) 1. It's inspiring. Marketing does have an effect on all of us, but especially children. There are many girls who are going to see this ad and be inspired to make cool stuff. Older girls … [Read more...]
What are parents up against? Highly sophisticated marketers who spend billions and hire top experts to figure out how to exploit your children's natural biology and psychology to get them to crave junk food. That's according to a short Food … [Read more...]
Some parents across the pond decided they have had enough of the gender-stereotyped toy marketing that is being pushed on their kids by retailers. They got organized, and less than a year ago, Let Toys Be Toys burst onto the scene. They have had … [Read more...]
This week, a mish-mash of media readings. First of all, I'm grateful to my friend Melissa Wardy of PigtailPals for putting together this discussion for parents about the Miley Cyrus performance on MTV's music video awards show this weekend. What … [Read more...]
How many times have I read an article criticizing stereotyped toys and toy marketing followed by a bunch of comments to the effect that "Relax, it's just a toy." What these misguided commenters fail to understand is the importance of play to … [Read more...]
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Marketing, Media and Childhood 