A call to toy companies to stop marketing violence to children

Here at Marketing, Media and Childhood, we love it when people take action. So I invited reader Catherine Cook of Denver to write a guest post about her petition to Mega Brands (owned by Mattel) to stop shelving toys based on violent video games in … [Read more...]

Houghton Mifflin brings execution horror into classrooms

"Houghton Mifflin's Channel One News makes the execution of James Foley the top news story for students down to the third grade. Picture of executioner holding the knife that beheads James Foley is shown to middle school students." Read more: … [Read more...]

Sexualization of girls via Old Navy, Boston Globe

I'm wondering how exactly Old Navy could have made the decision that this is an appropriate advertisement for its clothing for little girls. Remind you of anyone?     This child is about 10 years old, and recreating a pose from … [Read more...]

The unprecedented parenting challenges of our day

Never before have parents had to "deliberately and consciously counter many of the dominant messages of their own culture." (A synopsis of a Must Read article for all parents of small children) One day, Gloria DeGaetano found herself with two … [Read more...]

Brazil bans advertising to children

Banned because it's abusive. Amazing to see a country respect children's needs over corporate profits. When will the U.S. do the same? Here is a summary based on a Consumers International article: The National Council for the Rights of Children … [Read more...]

Sports Illustrated’s Barbie cover and media blitz: Selling sexual objectification to little girls?

So let's look at the big picture. A corporation that controls a huge amount of media - Time Warner -  will place a doll on the front cover of the Swimsuit Edition of Sports Illustrated - a sports magazine issue that showcases women's bodies not as … [Read more...]

#BraveGirlsWant take back media campaign kicks off Friday

If you are anywhere in or near New York City tomorrow, Friday, Oct. 11 – the second International Day of the Girl Child – get yourself and your daughters down to Times Square for the kick off of the Brave Girls Alliance campaign. They are … [Read more...]

How junk food marketers use science and deep pockets to exploit children

What are parents up against? Highly sophisticated marketers who spend billions and hire top experts to figure out how to exploit your children's natural biology and psychology to get them to crave junk food. That's according to a short Food … [Read more...]

Parents see their children hurt by stereotyped toy marketing, demand that retailers stop

Some parents across the pond decided they have had enough of the gender-stereotyped toy marketing that is being pushed on their kids by retailers. They got organized, and less than a year ago, Let Toys Be Toys burst onto the scene. They have had … [Read more...]

Baby apps, teen films, Stride Rite, Marissa Mayer, female-centric media or lack thereof, media research, Miley and Robin

This week, a mish-mash of media readings.  First of all, I'm grateful to my friend Melissa Wardy of PigtailPals for putting together this discussion for parents about the Miley Cyrus performance on MTV's music video awards show this weekend. What … [Read more...]