Ads on school buses, ads on thighs: This week in the world of media

I have learned this week that a lot of people are interested in positive, non-sexualized images of female athletes. I’m glad. What else? Read on:

These states have legislation pending to allow ads on school buses:
Florida, Idaho, Kentucky, Ohio, Oklahoma, Rhode Island, Utah, Washington.

“Currently, only Texas, Arizona, Colorado, Tennessee, Massachusetts and New Jersey allow advertising on school buses. But eight more states are considering overturning their long-standing prohibitions on school bus ads in a misguided attempt to solve their budget deficits. The financial plight of schools is extremely worrisome, but turning school buses into traveling billboards for everything from fast food to violence
and sexualized media is not the answer.” – CCFC

Go to the link to find out what you can do about it in your state.

This is the 20th anniversary of Thelma and Louise and, “It feels like we have spent the 20 years since losing power for women onscreen.”


On that note, ABC is launching two shows that use the word  “bitch” to refer to women in the titles. Also, one of them seems intended to denigrate people of a certain religious faith. I think the whole thing is nasty and offensive.  The Parents Television Council is right to call them out on it.

On the other end of the spectrum, lots of people love the idea of a science show for children featuring a girl as the main character. These one will be seen in Ireland, but maybe someday here in the United States?

The innovation of advertisers is unlimited. This company puts raised ads for short shorts on bus benches so people sitting there, wearing short shorts, will have the ad imprinted into their flesh. Should we be “impressed” by these ingenious ads . . . or horrified?

The FCC may overhaul television ratings. That may be a good thing, since they are so inconsistent right now.

We’re in danger of turning our babies into those blobs that ride around in lounge chairs in the movie WALL-E due to lack of tummy time.

But, kids will choose healthy cereal if there’s no cartoon character involved.

There is no gender gap in math, an international study involving nearly half a million children finds.

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