Investigations at the intersection of marketing, media and childhood
The exciting thing about Ameba TV is that it gives you access to children’s shows created by studios large and small all over the world, and all commercial-free. Meanwhile, those producers gain access to an audience and to revenue. And that can only … [Read more...]
Complain about harmful messages in children’s television shows, and be prepared for the attack: How dare you use television as a babysitter? How dare you consider taking a quick break from the perpetual work of parenting a small child, and pop in a … [Read more...]
Today's video is only about 5 minutes, and compelling.High school senior Yanique Richards describes here how she feels personally violated by the daily barrage of sexualized images in the media. She speaks directly to younger girls, telling them to … [Read more...]
This video is an hour long, but once you hit play, you'll be hooked.Alex Bogusky, the interviewer, is a former top gun advertiser who recently decided that advertising to children is wrong. In an essay on his blog, he called on all advertisers … [Read more...]
I had the opportunity to spend some time with my little 3- and 6-year-old nephews this week. They came all the way across the country from the place where it's always warm and sunny. I took them into the Shaw's supermarket for about three items. That … [Read more...]
The Gloucester 18, The Realities of Teen PregnancyMedia Education Foundation has just released on DVD this film examining a spike in pregnancies in 2008 at the Gloucester High School in Massachusetts, and the accompanying media hype. The filmmaker's … [Read more...]
I came across a few good reads this week that I wanted to share: Your Tango: Is TV biased against female sexuality? The message in the ad discussed here is that “women deserve sexual satisfaction.” Now that’s a much different message than the … [Read more...]
Yesterday, Diane Rehm, an NPR talk show host, interviewed former Disney CEO Michael Eisner. In a wide-ranging interview, she questioned Mr. Eisner as to whether the presense of Disney in the lives of children is too large and too influential. For … [Read more...]
This piece of advertising entered my home uninvited this weekend, and that really annoyed me. I called the 800 number immediately and asked to be taken off the mailing list. And then, even though they didn’t ask, I told them why. We … [Read more...]
When the boys got back from camp a few weeks ago, they had a craving for some goodies after a summer of wholesome cooking over an open fire. This is what we bought: This is not, trust me, what we usually put in the shopping cart. But even on this … [Read more...]
For every child, in every state:
Media Literacy Now.
Join us!
Marketing, Media and Childhood 