
That was the headline I was imagining. Young man on bus reading one of the Hunger Games booksSo to bring you up to speed, The Hunger Games, featuring a strong, non-sexualized female protagonist who is not looking for romance, had a … [Read more...]
Marketing, Media and Childhood
Investigations at the intersection of marketing, media and childhood

That was the headline I was imagining. Young man on bus reading one of the Hunger Games booksSo to bring you up to speed, The Hunger Games, featuring a strong, non-sexualized female protagonist who is not looking for romance, had a … [Read more...]
There will be many reviews that dissect Katniss to determine if she is the perfect role model or a true heroine. I don’t care about that. I’m thrilled that we have a big, big film with a strong female protagonist that is going to give the lie to the … [Read more...]

Another in an occasional series highlighting individuals who are creating media or marketing products with positive messages for children and youth, and individuals using their creativity to promote media literacy among the young.Any little girls on … [Read more...]

Got off my bike to snap this one. Because it made me happy.Nothing on my blog gets more hits than this one: Research shows positive media images do a world of good.People searching on “positive images of women athletes,” “positive images of women,” … [Read more...]

I came across two reviews of current media offerings directed at young boys, from the perspective of what they teach children about gender and stereotypes.The difference is stark. At Achilles Effect, Crystal Smith finds the Percy Jackson series by … [Read more...]

Today I am introducing a new series highlighting individuals who are creating media or marketing products with positive messages for children and youth, and individuals using their creativity to promote media literacy among the young.Since we are … [Read more...]

I highly recommend Winter's Bone–with its excellent messages about female strength and courage, as well as the damaging effects of illicit drugs–for older teens. What’s with movie ratings? Apparently any mention of illicit drugs earns an R, but you … [Read more...]

Is J. Crew a subversive company that questions the cultural paradigm? Or was the decision to publish a photo of a mother painting her small son’s toenails hot pink a deliberate business decision designed to generate controversy and therefore free … [Read more...]
I have learned this week that a lot of people are interested in positive, non-sexualized images of female athletes. I’m glad. What else? Read on:These states have legislation pending to allow ads on school buses:Florida, Idaho, Kentucky, Ohio, … [Read more...]
A few weeks back I wrote about the positive effects on girls of portraying female athletes engaged in their sports, being strong and competent, rather than as sexualized objects. Today, an update. Here is a women’s rugby campus marketing campaign … [Read more...]
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